
Tom Bexx
Co-founder of GiveSmart and Mobli
Independence, without more homework.
By 2018, Tom was asking how fundraisers could do more for themselves without being handed more software to learn. That question is at the heart of Mobli.
About Mobli
You became a fundraiser to make something happen. To bring people together. To change lives. Becoming a software expert was never the point.
We believe your time belongs to that work. So we’re building Mobli: a welcoming fundraising buddy, backed by a connected suite of nonprofit tools.

Three friends. A shared conviction.
From the founders of GiveSmart.
A fundraiser’s day doesn’t arrive neatly sorted into software menus. There’s a donor to thank, an event to organize, a payment to check and a board meeting coming up.
We’ve seen how much work sits around the moment someone gives. Our answer is to bring the tools together and make asking for help a natural place to start. You bring the purpose. Mobli helps you work out what comes next.

Meet Mobli
Mobli is both the persona you can turn to and the software your team works with. He gives a human, approachable face to the experience. Behind him are tools for donor records, fundraising, events, communication and reporting.
Start with your goal: a report for the board, a volunteer reminder or a plan for your next fundraiser.
Mobli is being built to help organize the task, use relevant available records and prepare the work across connected tools.
You review the details and approve important actions. Your relationships, your judgment and your cause stay at the center.
Mobli is in early access. This is the experience we’re building toward; available workflows and connected records depend on your organization’s setup.
Tom, Matt and Max
We’re Tom Bexx, Matt Ormrod and Max Romer, three friends who founded GiveSmart. Our story began at Addbox, our marketing agency in Newbury, when a charity asked for help with its gala auction. We built text-message bidding. That idea became BidSmart, then GiveSmart.
Working with fundraisers taught us to care about the whole job: the guest list, auction items, payments, last-minute questions and follow-up. Today, that experience shapes a new venture and a simpler ambition: help you get on with your cause.

Co-founder of GiveSmart and Mobli
Independence, without more homework.
By 2018, Tom was asking how fundraisers could do more for themselves without being handed more software to learn. That question is at the heart of Mobli.

Co-founder of GiveSmart and Mobli
Make the technology useful.
Matt’s experience with SMS and shortcodes helped turn a charity’s auction brief into text-message bidding. The starting point was a real job that needed doing.

Co-founder of GiveSmart and Mobli
Make the next step easier.
Max saw how a link in a text could open a mobile auction with photographs, descriptions and bidding. A simpler way in opened up a much richer experience.
The conversation is only useful if it helps with the work. That’s why we’re bringing Mobli together with the records and tools your team relies on, rather than leaving you with another answer to copy into another system.
You don’t need a software brief. Start with the work you want to make easier. We’d love to hear about it—and help you explore where Mobli could fit.
Early access depends on availability. Applying does not start a paid subscription.